IBTM World Exceeds 2019 Exhibitor Levels: Boosts Industry Confidence
85 per cent of the show already sold
03 October 2023: An incredible 85 per cent of exhibiting space for this year’s IBTM World has already been sold, with numbers significantly ahead of both this time last year, and 2019.
With two months still to go until the flagship event opens in Fira, Barcelona on the 28th of November, the organisers report that several destinations have increased their presence at the show, with some returning for the first time since the pandemic.
Regionally, The Americas has grown extensively year-on-year, with Mexico, Costa Rica and Los Angeles returning for the first time since 2019. From Asia, Jakarta will make its debut, and Hong Kong and Macao are both back and bigger than ever, with their return a show of confidence for the Greater Bay Area.
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From the MENA region Jordan, Morocco and Abu Dhabi have considerably increased their stand space. This year Morocco has also invested in sponsorship and will bring their trademark hospitality to the Hosted Buyer Lounge with a special activation.
In Europe, Antwerp will have a larger presence than previously alongside their new convention bureau, and France and Paris will take larger stands to promote opportunities around the 2024 Summer Olympic Games in Paris. Barcelona will also be strongly represented, as will London, who will launch a new campaign designed to inspire attendees, as well as a practical guide on “How to Do London”, where they will demystify organising an event after Brexit.
The hotel sector will also feature prominently this year, with major international brands attending including Hilton; first-time exhibitor Choice Hotels International; H10 Hotels; and Melia Hotels International.
Vasyl Zhygalo, IBTM World’s Portfolio Director, said: “The resurgence in exhibitor numbers illustrates the importance of IBTM World in creating a platform for connection and community. The vast and diverse exhibitor participation represents more opportunities to do business, as well as indicating the robustness of the global business events sector. We’re thrilled to see the return of several exhibitors as well as welcoming new ones and we look forward an exciting show where attendees come together to shape the future of business events.”
Visitor and press registration is now open and can be accessed here. Visitor Buyers will this year have the chance to access the matchmaking platform before the show, but they must register before October 31st to be eligible.
- Ends –
For all media enquiries, additional comment and request for interview please contact Becca Krug, Nancy Cremore or Becky Tombs at davies tanner:
Tel: +44 (0)1892 619100
Notes to Editors:
IBTM is a world-leading showcase for the meetings and events industry with a portfolio of events and products offering business solutions across four continents. The portfolio includes IBTM World, IBTM Americas, IBTM Asia Pacific and IBTM Africa.
IBTM World, the leading global event for the meetings and events industry, is the must-attend three-day event for the worldwide meeting, incentives, conference and events industry. Thousands of meetings and events buyers, suppliers and international trade media visit Fira Barcelona every November for IBTM’s flagship show.
Next event: Tuesday 28 November to Thursday 30 November 2023 at Fira Barcelona
IBTM Americas, the leading event for the meetings and events industry in North America, Latin America, Europe and beyond, is the must-attend two-day event for the region’s meeting, incentives, conference and events industry.
Next event: Wednesday 13 to Thursday 14 September 2023 at Centro Citibanamex in Mexico City.
IBTM Asia Pacific, the leading event for the meetings and events industry in Asia Pacific, is the must-attend two-day event for the region’s meeting, incentives, conference and events industry.
About RX (Reed Exhibitions)
RX is in the business of building businesses for individuals, communities and organisations. We elevate the power of face-to-face events by combining data and digital products to help customers learn about markets, source products and complete transactions at approximately 400 events in 22 countries across 42 industry sectors. RX is passionate about making a positive impact on society and is fully committed to creating an inclusive work environment for all our people. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. www.rxglobal.com
RELX is a global provider of information-based analytics and decision tools for professional and business customers. RELX serves customers in more than 180 countries and has offices in about 40 countries. It employs more than 35,000 people over 40% of whom are in North America. The shares of RELX PLC, the parent company, are traded on the London, Amsterdam and New York Stock Exchanges using the following ticker symbols: London: REL; Amsterdam: REN; New York: RELX.
*Note: Current market capitalisation can be found at http://www.relx.com/investors
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