Exceptional Experiences

A programme for in-house event professionals and marketers

Exceptional Experiences

The Exceptional Experiences programme at IBTM World is an exciting new addition to our Barcelona event, designed exclusively for in-house events professionals and marketers at brands and corporates.

Building on the success of last year’s programme for corporate event marketers, we are going even BIGGER in 2024 - with a pop-up event in Cannes Lions, and an invite only workshop at IBTM World in Barcelona. 

Apply to learn more.

In Barcelona, we are also introducing an afternoon of sessions for all to attend on the Main Stage showcasing exciting ways to create event experiences that drive business growth. 

Hear from top speakers about harnessing AI and technology, building your community and leaving a lasting, positive impact on attendees.

Exceptional Experiences, Barcelona – 19–21 November 2024

An exclusive closed workshop designed specifically for senior executives, VPs, and influential leaders from different sectors. This is your opportunity to join 20 of your peers in-developing the future roadmap for the event industry. Plus, enjoy complimentary flights, accommodation, and more. 

The experience includes attendance to the Exceptional Experiences Forum, our dedicated content stream, offering insights created specifically for inhouse event professionals and marketers on the Main Stage. 

  • Day One – 19th November 2024: Invite-only workshop from 10am-4pm
  • Day Two – 20th November 2024: Content sessions from 1.30pm-5pm on the Main Stage

Your journey towards navigating the year ahead starts here.

Our legacy: The Visionary Leaders Workshop

At the Visionary Leaders Workshop 2023, in-house event planners convened and co-created the report 'Future Proofing Events'. This report addresses today's greatest event challenges and offers solutions to make events a strategic and results-driven marketing channel.