What is B2B Influencer Marketing?

What is B2B Influencer Marketing?

19-11-2019, 15:00 - 15:30

Accelerate Stage
Language:
English

What is influencer marketing? And why has influencer marketing so much potential for our industry and how this medium can contribute to your goals? And why B2B influencer marketing is different than B2C influencer marketing? Besides case studies will be shared and insights about this trending topic. And how you as a supplier or even event planner can use influencer marketing.

Contributors

  • Mariska Kesteloo

    Speaker

    Founder

    Word of MICE

    Entrepreneur, public speaker and Past-President of Meetings Professional International in Belgium. With more than 15 years working experience in...

  • Dr James Morgan, CSEP

    Speaker

    Founder

    Event Tech Lab

    Dr James Morgan is a Principal Lecturer in Event Design and Technology at the University of Westminster, London and the Founder of Event Tech Lab, a...

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