What is B2B influencer marketing?

What is B2B influencer marketing?

19-11-2019, 15:00 - 15:30

Accelerate Stage

Speaker: Mariska Kesteloo

The reason why I proposed an interview is after all the keynotes and overload of information during the showfloor, I thought it would be great to be interviewed. In this way you create engagement between the audience. Besides, they can ask questions. In this interview we go back to the basics, what is influencer marketing and how this medium can contribute to your goals? And why B2B influencer marketing is different than B2C influencer marketing? And speak about the options and possibilities about this topic and share some case studies.

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