Marketing in a GDPR World

Marketing in a GDPR World

27-11-2018, 11:45 - 12:45

Knowledge Theatre 3

How unique research techniques can evidence your risk assessment of your databases to support the lawful bases for processing data whilst minimising the risk of complaints.  Leading to a better understanding of target audiences, through a deeper understanding of segmenting of marketing databases.


  • Bruce Smith



    Northpointe Meetings and Incentives

    Bruce Smith co-founded Northpointe Meetings and Incentives in 2000 after a long career in the hospitality and airline industry. With over 35 years of...

  • Jake Collier


    Tenax Analytics

    Jake Collier joined Tenax Analytics from the world of Advertising and Marketing, where for over 25 years he managed and owned a number of successful...

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