Marketing in a GDPR World

Marketing in a GDPR World

27-11-2018, 11:45 - 12:45

Knowledge Theatre 3
Language:
English

How unique research techniques can evidence your risk assessment of your databases to support the lawful bases for processing data whilst minimising the risk of complaints.  Leading to a better understanding of target audiences, through a deeper understanding of segmenting of marketing databases.

Contributors

  • Bruce Smith

    Speaker

    Co-Founder

    Northpointe Meetings and Incentives

    Bruce Smith co-founded Northpointe Meetings and Incentives in 2000 after a long career in the hospitality and airline industry. With over 35 years of...

  • Jake Collier

    Speaker

    Tenax Analytics

    Jake Collier joined Tenax Analytics from the world of Advertising and Marketing, where for over 25 years he managed and owned a number of successful...

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.