Contributor Profile

Juan José Garcia

Job TitleDirector of Sales and Marketing

Company NameBCO Congresos


A native of Barbate, located in the province of Cadiz (South of Spain), Juan José has an extensive experience of more than 30 years in the meetings industry.

With an MBA degree in project management, Juan Jose joined the PCO business in 1987 and held various positions within the sector. He later settled in his current position as Director of Sales and Marketing of BCO Congresos, one of the leading PCO's in Europe and Latin America.

Juan Jose is also a senior consultant in business development, business strategies, planning and management of bids, destination marketing as well as association management. He was also awarded as the “Best Event Organizer” by the Spanish Association of Hotel Managers in 2009.

Juan José is the Program Director and Professor of the Master in Conference and Events Management at the Business School of the Chamber of Commerce in Seville since 2011.

Conference Sessions

  • Look after the pennies and the pounds will look after themselves

    Tuesday14:50 - 15:3019-11-2019
    Room 5.2

    Angeline van den Broecke, Director of Global Business Development Marketing Kuala Lumpur Convention Centre  This old proverb could not be truer when it comes to...

    • Language: English