Contributor Profile

Duncan Wardle

Job TitleFormer Vice President of Innovation & Creativity

Company NameDisney


Disney shifted from a product centric culture to a consumer centric one, with surprising results. Hear how starting with the end user in mind, rather than focusing on the bottom line, Disney redefined the theme park going experience.

Leaning on 25 years’ experience with the world’s most creative company, Disney, Duncan Wardle, former Vice President of Innovation & Creativity, designed a tangible innovation tool kit creating a sustainable culture of innovation and creativity throughout their organization to revolutionize the business.

His keynote includes key Innovation Tools and Creative Behaviors that help everyone “Think Different,” to solve challenges back in their own line of business, be they big or small.

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