Extend your stay in Barcelona

We love Barcelona. Part of what makes IBTM World so special is the destination; there’s nowhere quite like it.

Many of our team extend their stay after IBTM World to put their feet up and enjoy the great food, culture and music that the city has on offer, and we’d love for you to be able to experience it too.

We’ve been working with our partners to get you exclusive offers and discounts, which are only available to delegates of IBTM World.

So, once the show has wrapped up, why not extend your stay and experience the city for yourself?


Barcelona has a diverse and exciting cultural offering that can help you fill your extra days with exploration.

Visit the Sagrada Familia, take a walk around the Gothic Quarter or enjoy the sunshine in Parc Guell.


Known as one of the world’s most vibrant culinary scenes, Barcelona cuisine combines traditional Mediterranean dishes and market-fresh produce with the innovative creativity of leading Catalan chefs.


You’ll find world-renowned brands and unique local shops with their own distinctive personality in dotted along the streets of the city.

It’s the perfect opportunity to browse for souvenirs or Christmas gifts.

Experience the city like a local

Beat the queues and discover Barcelona’s most exciting attractions with Barcelona Turisme’s wide range of experience and tours.

Take a guided tour of the city, have an expert show you around some of the main attractions, discover the beauty of flamenco and Spanish guitars, or take part in tailored workshops and courses designed to leave you with a lasting memory of Barcelona.

Book your accommodation

We have partnered with HotelMap to bring you the best deals for your hotel stay in Barcelona. So, when you’re booking your room for your trip to IBTM World, why not add on a couple of days and use that time to explore the city.



Discounts with Lufthansa

We have partnered with Lufthansa for discounted flights for you get to Barcelona and back.

To make a reservation, please click on www.lh.com/event-flight-booking and enter the access code: GBZLDGX in the "Offer for discounted flights" area. This will open an online booking platform that will automatically calculate the discount offered or provide you with an even better offer if another promotional fare is available.

NOTE: Pop-ups must be enabled otherwise the booking platform window will not open