Extend your stay in Barcelona

We love Barcelona. Part of what makes IBTM World so special is the destination; there’s nowhere quite like it.

Many of our team extend their stay after IBTM World to put their feet up and enjoy the great food, culture and music that the city has on offer, and we’d love for you to be able to experience it too.

We’ve been working with our partners to get you exclusive offers and discounts, which are only available to delegates of IBTM World.

So, once the show has wrapped up, why not extend your stay and experience the city for yourself?


Barcelona has a diverse and exciting cultural offering that can help you fill your extra days with exploration.

Visit the Sagrada Familia, take a walk around the Gothic Quarter or enjoy the sunshine in Parc Guell.


Known as one of the world’s most vibrant culinary scenes, Barcelona cuisine combines traditional Mediterranean dishes and market-fresh produce with the innovative creativity of leading Catalan chefs.


You’ll find world-renowned brands and unique local shops with their own distinctive personality in dotted along the streets of the city.

It’s the perfect opportunity to browse for souvenirs or Christmas gifts.

Experience the city like a local

Beat the queues and discover Barcelona’s most exciting attractions with Barcelona Turisme’s wide range of experience and tours.

Take a guided tour of the city, have an expert show you around some of the main attractions, discover the beauty of flamenco and Spanish guitars, or take part in tailored workshops, winery tours and courses designed to leave you with a lasting memory of Barcelona.

Barcelona is much more!

Barcelona is sea. It’s mountains. It’s urban. It’s rural. It’s wine tourism. It’s gastronomy. It’s sport. It’s history. It’s art. It’s culture. It’s architecture. It’s many things at the same time. So many that it has more than 300 municipalities and 12 regions to explore.

In the area around Barcelona you’ll find a thousand different ways to enjoy a well-deserved break from your everyday routine. Discover original ideas and unforgettable experiences in culture, wine, sporting, nature, wellness activities and much more. 

Book your

We have partnered with HotelMap to bring you the best deals for your hotel stay in Barcelona. So, when you’re booking your room for your trip to IBTM World, why not add on a couple of days and use that time to explore the city.


Special Lufthansa Group airlines fares

The Lufthansa Group airlines bring people together - every day, all around the world. The global route network of Austrian Airlines, Lufthansa, SWISS, Brussels Airlines and Eurowings offers optimal connection and combination options, so you will benefit from quick and direct flights to the event.

To book your flights, you can visit https://www.lufthansa.com/de/en/meetings-and-events-delegates and be sure to use the event code for reduced fares: GBAUNBG.

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