Find out more about our 2020 Knowledge Programme

2019 Knowledge Programme


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  • What is B2B Influencer Marketing?

    Tuesday15:00 - 15:3019-11-2019
    Accelerate Stage

    What is influencer marketing? And why has influencer marketing so much potential for our industry and how this medium can contribute to your goals? And why B2B ...

    • Language: English

  • Event Business Accelerator Pitch: The Event Professionals Journal

    Tuesday15:30 - 16:0019-11-2019
    Accelerate Stage

    Join our IBTM Event Business Accelerator finalists as they pitch their idea to our panel of judges! The Event Professionals Journal is a wellness planner fo...

    • Language: English

  • Five Keys to Cultivating Strong Partner Relationships

    Tuesday15:30 - 16:0019-11-2019
    MPI Stand K94

    Best-case scenario: Partner relationships help both parties shine and do their work better, but as with any relationship, challenges crop up, misunderstandings ...

    • Language: English

  • Can We Change Attitudes and Behaviours Toward Food Waste?

    Tuesday15:30 - 16:3019-11-2019
    Theatre 2

    A third of all food manufactured for human consumption goes to waste each year, yet despite this, over a third of event organisers are worried about not having ...

    • Language: English

  • Emotion Design: The Key to Persuasion

    Tuesday15:30 - 16:3019-11-2019
    Theatre 3

    Presentation of the updated digital edition of the book “Eventos de empresa. El poder de la comunicación en vivo (Corporate events. The power of live communicat...

    • Language: Spanish

  • Elevating Your Event Participant Journey

    Tuesday15:30 - 16:3019-11-2019
    Theatre 1

    From mapping how visitors move in a physical space or setting up topics and speakers in a logical order, it is also possible to manage the energy levels, awaren...

    • Language: English

  • Preserving the world through sustainable meetings

    Tuesday16:00 - 17:3019-11-2019
    Room 5.2

    Associations are drivers of change, and there are especially leaving an impact globally through their meetings. How can associations ensure that their meetings ...

    • Language: English

  • Creating events with impact: Designing your event with the Event Narrative Framework

    Tuesday16:00 - 16:3019-11-2019
    Room 5.1

    The investment of time and resources into major congresses and events is usually considerable, but the final product can lack inspiration, experiential peaks or...

    • Language: English

  • Event Business Accelerator Pitch: Engaging Meetings

    Tuesday16:00 - 16:3019-11-2019
    Accelerate Stage

    Join our IBTM Event Business Accelerator finalists as they pitch their idea to our panel of judges! Engaging meetings is a Meeting Design consultancy firm. ...

    • Language: English

  • Campfire: Future of Event Tech

    Tuesday16:00 - 16:3019-11-2019
    Meetings Design Institute Stand J03

    Technology is constantly changing at an incredibly fast pace; our industry has undergone massive progress in the last decade alone. What's next? In this session...

    • Language: English

  • How influencer marketing can help to build delegate awareness and uptake of your event

    Tuesday16:30 - 17:0019-11-2019
    Room 5.1

    What ‘influencer marketing’ is and where it sits with other channels How to find your influencers and involve them in your event How influencer marketing works ...

    • Language: English

  • Tech Watch Awards Ceremony

    Tuesday16:30 - 17:0019-11-2019
    Accelerate Stage

    The Tech Watch Award is the longest running industry award of its kind, showcasing the very best  technology for the events industry. Come along to the Tech Wat...

    • Language: English

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