Knowledge themes

  • Knowledge themes

    7 key themes underpin the ibtm knowledge programme

    Education is an important part of ibtm world and our outstanding knowledge programme provides a range of innovative, creative and cutting-edge sessions delivered by leading industry experts. Our programme has been designed with you in mind - unique and inspirational content will allow you to discover the latest trends in the industry, gain new perspectives and address key issues.

    What’s more, our ibtm knowledge programme is completely FREE and sessions run frequently over the 3 days of the show to allow you to plan your attendance around business meetings.

    View 2017 knowledge sessions

  • 1. Industry trends

    With the ever-evolving meetings and events industry, you need to constantly be ahead of new trends and activities having an impact on a global and regional scale. Gain up-to-date industry insights and knowledge of key global trends, and learn about the actions you could take to make the most out of your programmes in 2017.

    2. Engagement & experiences

    To keep your audience on their toes is one thing, but to maintain their interest after the event is another challenge in itself. Learn about modern networking tools, meeting design and marketing strategies that can be used to enhance your relationships with clients and drive interest before, during and after your events.

  • 3. Safety, security and risk management

    Learn how to recognise, assess and manage risks for international events and find out how you can reassure delegates through a first class security offering. A growing concern in the meetings industry, this theme will explore solutions for destinations and meeting planners; and look at ways to mitigate disaster should the worst happen.

    4. Innovation, disruption and technology

    In this digital era, it can be hard to keep abreast of emerging technologies, innovative ideas and changing business models. Find out what happens when industry disruptors go mainstream, and get an insight into emerging technologies that can be implemented to improve your events and client satisfaction.    

  • 5. Sustainability and CSR

    Understand the impact the events industry has on the world and how introducing sustainable meeting practices can make a positive difference. Explore strategies for planning, organising and implementing events with corporate social responsibility in mind, and find out how to introduce these concepts to your clients.

    6. Professional & staff development

    It’s a fast-paced world we live in and everyone is looking for effective and inspirational ways to motivate staff, develop skills and find that elusive work-life balance. Learn through workshops and from motivational speakers what it will take to prepare yourself for the future of events; and how you can attract, teach and empower the best people for your events team.

  • 7. Business development and strategy

    As budgets are squeezed, and lead times become shorter, new strategies are required to get more from less. Learn how to optimise ROI, overcome declining revenues, set up your events for growth and stand out from your competition.


  • Need more information?

    For more information about the knowledge programme or enquiries about speaking at the show, get in touch with our dedicated education team:

    ibtm world education team

    Ready to take the next step?

    If you have all the information you need about our show and would like to participate, register your interest to be the first to know when registrations go live.

    Register your interest 

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