How does INDOOR POSITIONING SYSTEM help TRADE SHOW ORGANISERS get more out of their events?

How does INDOOR POSITIONING SYSTEM help TRADE SHOW ORGANISERS get more out of their events?

28-11-2017, 14:30 - 14:50

Innovation Zone

Language:
English

More than just an indoor GPS, Indoor Positioning System is increasingly being used as veritable marketing strategies. These services help event organisers understand visitor behaviour (what talks they attend, which exhibitors they meet, what they have missed in spite of their interest areas, etc.), optimise spaces, increase security and provide all the information needed to improve participant experience at trade shows.

How does this new technology provide additional revenue streams for event organisers? How can customer loyalty be won? 

European leader in event-based geolocation, Planet Intus markets a unique platform offering solutions for these various issues.

Sébastien DURY, CEO and Lise PIMARD, Sales Manager

(Earn 0.25 CE Credit at the completion of this session as part of the CMP Preferred Provider Program)

Contributors

  • Sébastien Dury

    Speaker

    CEO

    Lise PIMARD

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.